Starting A Small Business: Understanding This New Venture!

Starting a small business has sounded familiar to many business-minded people. The idea is no longer new to the ears of many but also the question that many successful business people today have started small – small businesses or companies. If you are one of those striving to start a small business – read the full info here to guide you on this new venture.

What is a small business?

A small business is a small corporation, sole proprietorship, or partnership with fewer employees or less yearly revenue than a regular-sized business or corporation. It is privately owned, defined as “small” and differs by country to the industry in terms of application for government support and to entitle for preferential tax policy. The United States Business Administration defines small businesses according to a set of standards based on every specific industry.

Starting Your Own BusinessDifferent types of small business

Small businesses can provide the community with products and services, targeting specified demands or needs. A small business has structures influencing the capabilities of:

  • Business operations
  • Liabilities
  • Ownership

Understanding the small business types helps you create the right structure for your needs. The structure is essential in dictating the company’s operations limitations. The business structures have functions:

  1. Outline the number of people who can own the business
  2. Who is liable
  3. What taxes apply

Advantages of Online Business

It is necessary to determine the business purpose to comply with the state-specific filing requirements before registering and establishing a small business. Here is a list of the different types of small businesses to help you develop a small business structure:

  1. Sole proprietorship. A small business owned by a single individual is liable for all business aspects:
    1. transactions
    2. debts
    3. lawsuits
  2. General partnership. A small business owned by two or more individuals is liable for the legal and financial aspects of its business operations.
  3. Limited Partnership. A small business type is similar to general partnerships with two or more business owners. They divide the legal and financial responsibilities between limited and general partners in an agreement.
  4. Limited Liability Company. It allows a business to have no risk on their personal property, and one or more small business owners are not personally liable for the business transaction.
  5. Non-Profit. A small business generates revenue, funding the company’s development and other operational costs.
  6. C Corporation. It is a small business with one or more owners not personally liable for the business.
  7. S Corporation. A small business with ownership limitation, which has 1-100 owners, is not personally liable for the small business.

After understanding these seven different types of small businesses, you can decide which type of small business to land as your new venture.

Read More

Share

Social Media Marketing: Success at Your Fingertips

The twenty-first century has given rise to lots of creations, with social media being one of them. Social media is an online platform that connects millions of people across the globe and helps them interact with one another. Approximately, more than 3 billion people worldwide use social media platforms for various reasons; be it watching videos, understanding the current affairs of different regions, socializing with different cultures, etc. These help you keep up with today’s fast pacing world, slowly replacing our traditional newspapers and radios. The most popular examples are Twitter, Instagram, Facebook, etc.

Social media has now moved on from being just a mere source of entertainment to becoming one of the most convenient and important ways to market a business. Businesses today measure their success depending on how well reputed they are on social media and hence this shows how big of a role it plays in aspects of marketing.

Social Media

What is social media marketing?

It simply means marketing your products and services through the various social media platforms present today. Since this is done digitally, it involves marketing using graphics, images, videos, etc. which are usually attention grabbers. Marketers make good use of tactics and strategies to promote their content and gain traffic through these platforms. This marketing channel is more effective than traditional marketing because you can easily categorize your audience into different segments. These segments play an important role in understanding the similarities and differences among your audience and then catering to them accordingly; could be based on geography, behaviour, size, etc.

What are the steps involved?

  1. Identification of your goals – The first step is to decide onwhat your business wants to achieve. This is a very important step as it gives your business a mission to focus on. It could be to increase your brand awareness, drive traffic towards your website, etc.
  2. Choose the best platform – different platforms have different age groups present on them. So choose accordingly.
  3. Schedule – Make a strategic plan as to what will be posted in the following week or month.
  4. Audience engagement – Take an interest in interacting with your audience from time to time.
  5. Humanize your brand: Instead of just focusing on promoting your brand, turn it into something people can relate to as humans. Show what goes on in your team and allow team members to show their cultures and values to better connect with the audience and encourage interaction as this helps customers to better connect with the brand.

Read More

Share

Home Improvement: A Modern Approach

Have you ever renovated your house- added or broken down a room, tiled the bathroom or extended a wall? Why? How did it make you feel? Was it one of your favorite rooms or just the store room? What happened after the renovation? Did your home look bigger, smaller?  This is the very meaning of “home development”- to renovate, renew, or remodel a living space. This can be done for various reasons. It differs from person to person and the time at which it is done.

Aesthetics of your house

Who doesn’t want to come in a comfy house after a long day of work if a few tweaks can make that house lively and more relaxing then you should try to do the upgrades. The concept of home improvement is making an upgrade to one home such as doing better interior and exterior to upgrade the house by increasing comfort and reselling value or to increase your taste and preference in the home.

Home Improvement ideas

Types of home improvement

The home improvement is largely due to the following reasons:

  • For maintenance: The standard ones which are mandatory to do like replacement of the roof, plumbing, electrical system, etc.
  • Comfort and additional space: The largest projects like increasing rooms, and offices, repairing waterproofing, ventilation, and air conditioning to increase the livability of the place.

Home improvement industry

It is a 300 billion industry in the United States, these days people are moving towards D-I-Y of home improvements it does it yourself, for the home D-I-Y is used to improve or upgrade the quality of life and it is cheaper than hiring a professional contractor and D-I-Y certainly adds a level of emotion and togetherness with you and your home. Do it yourself project add value to your home. With some hard work and sweat adding a few skills and dollars with a mindset of doing it yourself and adding value and character have many offers to upgrade your home.

Few d-i-y home improvements

Putting a Crown molding is one of the very least expensive things to do in your home but it is surprisingly decorative and will add a lot of character to your home it just needs a few molding pieces and a little bit of knowledge of woodworking and it goes a long way.

You can also upgrade your kitchen and many ways like a good D-I-Y project is to paint your kitchen cabinets and upgrade the handles and Knobs in the kitchen which will add resale value and improve hygiene in the home. These projects for home improvement don’t stop at the interior of the house you can also upgrade your driveway and clean up the landscaping to add comfort and good looks to your home.

Read More

Share

The Significance Of Yoga In The Modern World

The word yoga is not unfamiliar to us. Compared to the olden days, today people are more aware of the benefits they can gain through yoga practices. To make aware of the benefits, every year, 21 st June is celebrated as International Yoga day in India.

What is yoga?

Yoga is a part of India’s culture. In modern days many people practice yogasanas as part of their weight loss journey or related to some physical ailments. But in reality, is this all about only exercises and breathing? Before we receive something as our lifestyle, it is necessary to understand it more deeply, so that it can be implemented as a catalyst for your inward growth process.

Yoga is not only about doing several exercises and losing weight and then gaining an attractive physique. Yes, of course, this ancient technique can offer you a healthy body and appearance, but more than that, yoga always focuses on the inner growth of a person. Healing your body through understanding your mind is the key to yoga.

The Significance Of Yoga In The Modern World

History of yoga

The history of yoga begins from the early stages of civilization. To ensure this, several fossils have been found by archaeologists that represent yogic postures as evidence. There are mentions of the word ‘yoga’ in ancient texts like Rigveda which means union. Lord Siva is considered as the first yogi and it is believed that, from him, the knowledge was spread to his disciples.

Yoga in Ancient times vs Morden times

In ancient times, people were more connected with nature and the surroundings close to them.  During that time, this kind of practice had an in-depth aim and that is to unite the body and mind and maintain balance. You can only heal the body through a calm mind. If we consider the spiritual aspect, intense yogic practices were structured to find out the essence and aim of life. They taught the experience of unanimity between the body, mind, and universe.

But, if we come forward to the modern world, there are a lot of differences in the lifestyles, and ways of thought of a common man. To cope with such a scenario, yogic practices have gone through modifications and today it is available on both virtual and actual platforms.

It has been shrunk into more of a physical aspect that includes exercises to get rid of physical ailments.

The postures in yoga are called as asanas. Surya Namaskara, Thrikonasana, Balasana, Uthkatasana etc are some common postures. One should practice the asanas regularly under proper guidance to reap the complete health benefits.

Read More

Share